Day: March 3, 2021


TruckTrend – First Look: 2021 Apocalypse HellFire

There’s no arguing the fact that standard pickup trucks are the MotorTrend Truck Group’s bread and butter. While we regularly cover all varieties of two- and four-wheel-drive rigs, there are occasions when our coverage goes outside that proverbial box, with reports on trucks that aren’t quite as normal.
Fort Lauderdale, Florida-based Apocalypse Manufacturing is known for building off-road rigs that break away from long-established pickup truck tradition, and its most recent creation—the Apocalypse HellFire—just might be the company’s most aggressive piece to date.

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